These are my links for February 1st through February 6th:

  • Survey reveals most engaging and annoying Tweets – Questions, funny, engaging and new content are (not surprisingly) the best content for Twitter. Avoid too many hashtags or references (# and @) to avoid unfollows.
  • Made.com: a case study of customer service hell? – Interesting critique on non-responsive social media services and online/offline contact with customers from Made.com, and a response from their CEO. A UK dotcom boomingis a nice problem to have. How can your business match increasing sales online with increasing online support?
  • 13 Shortcuts to a Digital Content Strategy – e-Book that warns us initially 'you're late to the party' (I wouldn't necessarily agree, most companies are producing content, but they may not yet be defining it as a content strategy); some useful initial tips and ideas, with links to effective content production and distribution tools.
  • Many Eyes – An experimental IBM project giving free access to create and share data visualisations. The tools are more sophisticated than a typical Word product, and what's best about Many Eyes is the tools are easy to use and free.
  • The New Campaign Management Mandate – Forrester report on approach to campaign management, specifically in digital. Useful segmentation of behaviour types – are you using digital as an 'enforcer' or 'pioneer'?
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These are my links for February 28th from 10:08 to 23:00:

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These are my links for October 30th from 13:28 to 18:53:

  • 7 Essential multimedia tools and their free alternatives – Aware of these but worth refreshing – 7 free software tools that can fulfil very similar function to major pieces of software like Photoshop, Dreamweaver and Microsoft Office. Another example of disruptive innovation providing a 'good enough' solution to non-pro's who only need to utilise a fraction of the software features.
  • Travel company gives bloggers free trips – Proof of growing importance of citizen journalism and particularly blogging: Yokmok, Spanish travel co, are giving empty spaces on their holidays to powerful bloggings – but you'll need 10,000 inbound links to qualify. Do you have unsold inventory you could give to the amplified individuals in your field?
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