Digital Consultant links for February 5th through February 7th

These are my links for February 5th through February 7th:

  • Charlie Brooker | iPad therefore iWant? Probably. Why? iDunno – Probably the only post to read on the storm-in-an-iT-Cup that is the launch of the iPad, yet another shiny-shiny gadget from Apple which has made the elusive marketing leap from a gizmo to a life-changing-experience. As someone who just doesn't do Apple at all – and prefer proleterate and less expensive devices like the PC and Nokia, this speak to me. "It's an iPhone for people who can't be arsed holding an iPhone up to their face. A slightly-further-away iPhone that keeps your lap warm."
  • BBC – Media Literacy – I came across this BBC microsite whilst watching the BBC's new 'soap bubble' online drama E20 (a spinoff from Eastenders). The site gives a few video based resources for younger people to undertand the idea of media literacy – including clips from Screenwipe an a interview with teen digital ambassador 'JellieEllie' (I met her years ago, not really sure what to make of what she does now). E20, the BBC are hyping as a 'game changer' as being a significant budget online drama. I disagree – it's a great piece of drama, but as the Controllers interviewed say, the rules of storytelling are the same on the web as TV. I'd like to see the BBC invest in a REALLY innovative interactive drama that does make use of the online medium – E20 is just telly on the web, designed to be packaged back to be telly on the telly. The videos aren't event commentable and embeddable. Channel 4 do some more interesting content for teens in this space like Smokescreen.
  • Tories challenge BT and BBC as part of ‘100MB broadband’ pledge – Zip. Pains me to type this, but here's another very good electioneering policy from the boys in blue: they want to speed up broadband to 100Mb by 2017 by breaking up BT monopoly, which puts crippling prices onto accessing broadband at super high speeds. As far as I'm concerned, this couldn't happen sooner.
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February 7th, 2010 | susi | Tags: , , , , , | No Comments »

Digital Consultant links for January 27th through January 28th

These are my links for January 27th through January 28th:

  • We7 Trying Premium Subs As Question Hangs Over Free-With-Ads – More evidence that the salvation of free music streaming sites to counteract illegal downloads isn't stacking up: We7 emulate Spotify by selling subscriptions to meet the shortfall of advertising incomes. One limitation seems to be that ad agencies aren't used to selling audio pre-roll adverts, or producing them (WeBuyAnyCar.com anyone?)
  • Digital Strategy: Removing the Social Media Roadblocks – Some solid advice from Digalicious on how to proof your case, particularly in a corporate or bigger business environment, to proof the case and examine risks of adopting a social media strategy, from a CEO, legal, HR and marketers case.
  • MP3 pioneers launch ‘deluxe’ file – A new format to rival the MP3 and compete with Apple's new iTunes LP bunding in lyrics, song information and even other files like videos with an MP3. However, is this just for the multimedia-philes, when the 'good enough' cheaper (and smaller) MP3 files are likely to suffice for many? I find it interesting that now digital files are also becoming 'deluxe', which could lead to increases in legitimate file purchases.
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January 28th, 2010 | susi | Tags: , , , , , , | No Comments »

Digital Consultant links for January 26th through January 27th

These are my links for January 26th through January 27th:

  • Why the Idea of the Apple Tablet May Be Better Than the Reality – Steve Jobs has layed down the competition with Amazon and the Kindle, and are developing an Apple i-flavoured tablet which, in typical Apple style (may) revolutionise and breath life into the publishing industry. However, the hefty price tag and service charge are a major barrier, and it's best to say 'wait and see' for now – but one to watch.
  • The Moment Social Media Became Serious Business – - Tammy Erickson writes a brilliant little piece on how technologies have changed the way communications and workflow exist throughout history – from the telephone and the fax through to social media today, allowing multiple, discerete pieces of asyoncronous and virtual one-to-one and one-to-many communications. It's becoming integral to how we work, and a core tool of serious business.
  • Accidental Leaders and Managers programmes by Hyper Island – Calling all Yorkshire creative/digital folk: This Thurs is deadine for first batch of the highly recommended Accidental Leaders & Managers course run by Inspiral (a company I did the inspiral.biz project and others with) and Sweden's Hyperisland – the fair-haired wunderkids who are cleaning up the creative training sector with their radical nordic approach. Recommended for business owners.
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January 27th, 2010 | susi | Tags: , , , , , , , , | No Comments »
 
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