These are my links for August 6th through August 8th:
- Summer SEO – Use The Time For An SEO Health Check – More great tips from Hallam Internet on using the August lull to tweak your website to make sure those all important keywords are well displayed in all the right places on your site.
- Google to allow trade marks as keywords across Europe – A big shift for those doing pay-per-click Google advertising, as trademark names, from Sept 14, can now be used in most international territories. This means retailers selling branded products can truly begin to cash in.
- Big digital ambitions may be brewing at Starbucks – Starbucks have always been ahead of the game in their digital marketing, but a new twist will see the coffee stores in US and Canada competing with ISP portal to offer a channel of new, entertainment and retail content, plus unlimited wifi access in their stores (can we have this in the UK soon please?)
- 500 Internal Server Error – 500 Internal Server Error
- 10 reasons you need a digital marketing strategy – Digital marketing legend Dave Chaffey's survey shows a staggering 31% of marketers have a digital strategy, and the rest do digital marketing without a strategy.
